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Brand Building: She helps define a brand-based company’s reputation, not just its visual identity.
Brand Building: She helps define a brand-based company’s reputation, not just its visual identity.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Danielle Jeter.
A public relations and event planning expert, and founder of Women in Media Global and AOI Events and PR (Affairs of Influence).
Here are some key highlights from the conversation:
🎙️ Guest Background
- Danielle is a Spelman College graduate based in Miami, Florida.
- She began her career in event planning and transitioned into public relations after working at Radio One in Philadelphia.
- She founded Women in Media Global in 2012, impacting over 15,000 women and students globally.
📣 Strategic Communication & Branding
- Emphasizes the importance of external communication and understanding the target audience.
- Defines a brand as a company’s reputation, not just its visual identity.
- Brand activations are described as experiential marketing efforts that create emotional connections with consumers.
💡 Marketing & Sales Insights
- Advocates for niche marketing over trying to appeal to everyone.
- Encourages small businesses to allocate 10–30% of profits to marketing.
- Offers a six-week marketing and sales accelerator for startups and growth-phase businesses.
🤝 Client Onboarding Process
- Offers a free discovery call to assess fit and understand client goals and pain points.
- Works primarily on a retainer model for PR services.
🎧 Extensions of Her Brand
- Hosts the WIM Speaks podcast, available on Spotify, Apple, and YouTube.
- Uses platforms like Instagram and LinkedIn to connect and share her work.
#SHMS #STRAW #BEST
Steve Harvey Morning Show Online: http://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.
Brand Building: She helps define a brand-based company’s reputation, not just its visual identity.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Danielle Jeter.
A public relations and event planning expert, and founder of Women in Media Global and AOI Events and PR (Affairs of Influence).
Here are some key highlights from the conversation:
🎙️ Guest Background
- Danielle is a Spelman College graduate based in Miami, Florida.
- She began her career in event planning and transitioned into public relations after working at Radio One in Philadelphia.
- She founded Women in Media Global in 2012, impacting over 15,000 women and students globally.
📣 Strategic Communication & Branding
- Emphasizes the importance of external communication and understanding the target audience.
- Defines a brand as a company’s reputation, not just its visual identity.
- Brand activations are described as experiential marketing efforts that create emotional connections with consumers.
💡 Marketing & Sales Insights
- Advocates for niche marketing over trying to appeal to everyone.
- Encourages small businesses to allocate 10–30% of profits to marketing.
- Offers a six-week marketing and sales accelerator for startups and growth-phase businesses.
🤝 Client Onboarding Process
- Offers a free discovery call to assess fit and understand client goals and pain points.
- Works primarily on a retainer model for PR services.
🎧 Extensions of Her Brand
- Hosts the WIM Speaks podcast, available on Spotify, Apple, and YouTube.
- Uses platforms like Instagram and LinkedIn to connect and share her work.
#SHMS #STRAW #BEST
See omnystudio.com/listener for privacy information.
Uplift: Top ten tips to grow your business and brand and how to avoid scams.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Attorney Jalene Mack.
Widely known as “America’s Favorite Entertainment Attorney.” The episode focuses on protecting creative and business assets, avoiding scams, and building a solid foundation for success in the entertainment industry and beyond.
🎯 Key Themes & Takeaways 🔹 The Lure of the Bad Deal
- Jalene warns about scammers posing as producers or financiers in the entertainment industry.
- These individuals often:
- Claim to have access to major networks or funding.
- Ask creators to sign away rights or pay deposits under false pretenses.
- Lack a verifiable digital footprint (e.g., no IMDb, LinkedIn, or credible references).
- Rashawn emphasizes the danger of the “lottery mentality” — believing one deal will change everything.
🛡️ Legal Red Flags
- Never assign your copyright without legal review.
- Be cautious of contracts that require you to relinquish ownership or control.
- Escrow accounts can be manipulated if you don’t control the signature authority.
- Always verify the legitimacy of a deal and the people behind it.
🧠 Jalene Mack’s Top 10 Business Development Tips
-
Identify Your Project
- Know what you’re creating (film, TV, product, etc.).
- Define the scope and format clearly.
-
Make Sure You Have a Plan
- Create a business and finance plan.
- Know where your funding will come from and how it will be used.
-
Form a Team
- Surround yourself with experts (lawyers, accountants, producers).
- Avoid “yes people” — you need honest feedback.
-
Prepare a Budget
- Hire a line producer or financial expert.
- Account for everything: cast, crew, locations, marketing, etc.
-
Form a Business Entity
- Establish an LLC or corporation to protect your personal assets.
-
Get an EIN (Employer Identification Number)
- Required for tax and banking purposes.
-
Open a Business Bank Account
- Keep personal and business finances separate.
-
Protect Your Assets
- Register copyrights and trademarks.
- Use NDAs (non-disclosure agreements) to safeguard ideas.
-
Contracts
- Always put agreements in writing.
- Hire an attorney experienced in your specific industry (e.g., film, music, TV).
-
Marketing
- Don’t assume people will show up just because your product is good.
- Build a brand and promote it strategically.
📚 Jalene’s Book
- Title: The Business of Stage Screen and In Between
- A practical guide for performers, playwrights, filmmakers, and entrepreneurs.
🗣️ Final Thoughts
- Rushion praises Jalene’s decades-long expertise and her role in protecting creatives.
- Jalene encourages listeners to invest in legal protection and business planning to avoid costly mistakes.
#SHMS #STRAW #BEST #AMI
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.
Uplift: Encourages people to ask themselves deep, reflective questions to uncover their true purpose.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Cicone Prince.
An international motivational speaker, award-winning author, and personal development strategist. The conversation explores Cicone’s journey from graphic designer to motivational leader, his TEDx experience, and his mission to help people discover their inner value and purpose.
🧑🏾💼 About Cicone Prince
- Founder of CiconePrince.com
- International motivational speaker and TEDx presenter
- Author of “Heal: Help Elevate and Learn – A Guide to Healing Your Inner Child”
- Host of a podcast focused on inner child healing and personal growth
- Former graphic designer turned personal development strategist
💡 Key Themes & Takeaways
📘 Personal Development & Inner Healing
- Cicone emphasizes the importance of healing inner child trauma to unlock personal growth.
Info You Can Use: He runs a curriculum-based program teaching finance, business ethics, and entrepreneurship in schools and colleges.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ash Cash.
A financial educator and author. Here are some key highlights from the conversation:
🔑 Key Themes & Insights 1. Ash Cash’s Background
- Started in banking at 19, became a VP by 24, and CEO of a credit union by 31.
- Transitioned to financial education to better serve his community.
- Authored over 40 books on financial literacy.
2. Hip-Hop and Finance: “Hip Hoponomics”
- Uses hip-hop culture to teach financial principles.
- Analyzes lyrics and stories from artists like Jay-Z and Nas to explain wealth-building concepts.
- Released books like Hustlenomics and The Illmatic Investor to bridge pop culture and finance.
3. Financial Literacy Philosophy
- Emphasizes mindset over mechanics: “Change your relationship with money.”
- Advocates for ownership and investing over just saving.
- Believes adversity is part of the journey to success.
4. Mentorship and Representation
- Stresses the importance of visibility and mentorship in underserved communities.
- Shares his story to inspire others, especially youth, to pursue financial empowerment.
5. Educational Initiatives
- Runs a curriculum-based program teaching finance, business ethics, and entrepreneurship in schools and colleges.
- Plans to launch a podcast called Hip Hoponomics.
#SHMS #STRAW #BEST
Support the show: https://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.
Uplift: Top ten tips to grow your business and brand and how to avoid scams.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Attorney Jalene Mack.
Widely known as “America’s Favorite Entertainment Attorney.” The episode focuses on protecting creative and business assets, avoiding scams, and building a solid foundation for success in the entertainment industry and beyond.
🎯 Key Themes & Takeaways 🔹 The Lure of the Bad Deal
- Jalene warns about scammers posing as producers or financiers in the entertainment industry.
- These individuals often:
- Claim to have access to major networks or funding.
- Ask creators to sign away rights or pay deposits under false pretenses.
- Lack a verifiable digital footprint (e.g., no IMDb, LinkedIn, or credible references).
- Rashawn emphasizes the danger of the “lottery mentality” — believing one deal will change everything.
🛡️ Legal Red Flags
- Never assign your copyright without legal review.
- Be cautious of contracts that require you to relinquish ownership or control.
- Escrow accounts can be manipulated if you don’t control the signature authority.
- Always verify the legitimacy of a deal and the people behind it.
🧠 Jalene Mack’s Top 10 Business Development Tips
-
Identify Your Project
- Know what you’re creating (film, TV, product, etc.).
- Define the scope and format clearly.
-
Make Sure You Have a Plan
- Create a business and finance plan.
- Know where your funding will come from and how it will be used.
-
Form a Team
- Surround yourself with experts (lawyers, accountants, producers).
- Avoid “yes people” — you need honest feedback.
-
Prepare a Budget
- Hire a line producer or financial expert.
- Account for everything: cast, crew, locations, marketing, etc.
-
Form a Business Entity
- Establish an LLC or corporation to protect your personal assets.
-
Get an EIN (Employer Identification Number)
- Required for tax and banking purposes.
-
Open a Business Bank Account
- Keep personal and business finances separate.
-
Protect Your Assets
- Register copyrights and trademarks.
- Use NDAs (non-disclosure agreements) to safeguard ideas.
-
Contracts
- Always put agreements in writing.
- Hire an attorney experienced in your specific industry (e.g., film, music, TV).
-
Marketing
- Don’t assume people will show up just because your product is good.
- Build a brand and promote it strategically.
📚 Jalene’s Book
- Title: The Business of Stage Screen and In Between
- A practical guide for performers, playwrights, filmmakers, and entrepreneurs.
🗣️ Final Thoughts
- Rushion praises Jalene’s decades-long expertise and her role in protecting creatives.
- Jalene encourages listeners to invest in legal protection and business planning to avoid costly mistakes.
#SHMS #STRAW #BEST #AMI
Steve Harvey Morning Show Online: http://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.
Uplift: Encourages people to ask themselves deep, reflective questions to uncover their true purpose.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Cicone Prince.
An international motivational speaker, award-winning author, and personal development strategist. The conversation explores Cicone’s journey from graphic designer to motivational leader, his TEDx experience, and his mission to help people discover their inner value and purpose.
🧑🏾💼 About Cicone Prince
- Founder of CiconePrince.com
- International motivational speaker and TEDx presenter
- Author of “Heal: Help Elevate and Learn – A Guide to Healing Your Inner Child”
- Host of a podcast focused on inner child healing and personal growth
- Former graphic designer turned personal development strategist
💡 Key Themes & Takeaways
📘 Personal Development & Inner Healing
- Cicone emphasizes the importance of healing inner child trauma to unlock personal growth.
Info You Can Use: He runs a curriculum-based program teaching finance, business ethics, and entrepreneurship in schools and colleges.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ash Cash.
A financial educator and author. Here are some key highlights from the conversation:
🔑 Key Themes & Insights 1. Ash Cash’s Background
- Started in banking at 19, became a VP by 24, and CEO of a credit union by 31.
- Transitioned to financial education to better serve his community.
- Authored over 40 books on financial literacy.
2. Hip-Hop and Finance: “Hip Hoponomics”
- Uses hip-hop culture to teach financial principles.
- Analyzes lyrics and stories from artists like Jay-Z and Nas to explain wealth-building concepts.
- Released books like Hustlenomics and The Illmatic Investor to bridge pop culture and finance.
3. Financial Literacy Philosophy
- Emphasizes mindset over mechanics: “Change your relationship with money.”
- Advocates for ownership and investing over just saving.
- Believes adversity is part of the journey to success.
4. Mentorship and Representation
- Stresses the importance of visibility and mentorship in underserved communities.
- Shares his story to inspire others, especially youth, to pursue financial empowerment.
5. Educational Initiatives
- Runs a curriculum-based program teaching finance, business ethics, and entrepreneurship in schools and colleges.
- Plans to launch a podcast called Hip Hoponomics.
#SHMS #STRAW #BEST
Steve Harvey Morning Show Online: http://www.steveharveyfm.com/
See omnystudio.com/listener for privacy information.
Uplift: Top ten tips to grow your business and brand and how to avoid scams.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Attorney Jalene Mack.
Widely known as “America’s Favorite Entertainment Attorney.” The episode focuses on protecting creative and business assets, avoiding scams, and building a solid foundation for success in the entertainment industry and beyond.
🎯 Key Themes & Takeaways 🔹 The Lure of the Bad Deal
- Jalene warns about scammers posing as producers or financiers in the entertainment industry.
- These individuals often:
- Claim to have access to major networks or funding.
- Ask creators to sign away rights or pay deposits under false pretenses.
- Lack a verifiable digital footprint (e.g., no IMDb, LinkedIn, or credible references).
- Rashawn emphasizes the danger of the “lottery mentality” — believing one deal will change everything.
🛡️ Legal Red Flags
- Never assign your copyright without legal review.
- Be cautious of contracts that require you to relinquish ownership or control.
- Escrow accounts can be manipulated if you don’t control the signature authority.
- Always verify the legitimacy of a deal and the people behind it.
🧠 Jalene Mack’s Top 10 Business Development Tips
-
Identify Your Project
- Know what you’re creating (film, TV, product, etc.).
- Define the scope and format clearly.
-
Make Sure You Have a Plan
- Create a business and finance plan.
- Know where your funding will come from and how it will be used.
-
Form a Team
- Surround yourself with experts (lawyers, accountants, producers).
- Avoid “yes people” — you need honest feedback.
-
Prepare a Budget
- Hire a line producer or financial expert.
- Account for everything: cast, crew, locations, marketing, etc.
-
Form a Business Entity
- Establish an LLC or corporation to protect your personal assets.
-
Get an EIN (Employer Identification Number)
- Required for tax and banking purposes.
-
Open a Business Bank Account
- Keep personal and business finances separate.
-
Protect Your Assets
- Register copyrights and trademarks.
- Use NDAs (non-disclosure agreements) to safeguard ideas.
-
Contracts
- Always put agreements in writing.
- Hire an attorney experienced in your specific industry (e.g., film, music, TV).
-
Marketing
- Don’t assume people will show up just because your product is good.
- Build a brand and promote it strategically.
📚 Jalene’s Book
- Title: The Business of Stage Screen and In Between
- A practical guide for performers, playwrights, filmmakers, and entrepreneurs.
🗣️ Final Thoughts
- Rushion praises Jalene’s decades-long expertise and her role in protecting creatives.
- Jalene encourages listeners to invest in legal protection and business planning to avoid costly mistakes.
#SHMS #STRAW #BEST #AMI
See omnystudio.com/listener for privacy information.